Facebook Advertising Services For Car Dealers

We help you create a seamless shopping experience on Facebook and advertise your inventory directly to in-market car shoppers.

Facebook automotive advertising

Custom audiences and campaigns result in high-quality website traffic, leads, and real-time offline attribution from your DMS.

Profitable Facebook Ads For Car Dealers

Facebook Automotive Ads

Facebook’s unrivalled scale, targeting capabilities, and tools make it an exceptional platform to promote your dealership and attract new customers.

Our Facebook marketing experts will strategically manage your Facebook advertising campaign, handling the process from start to finish and generate quality website traffic and low-funnel leads on Facebook and Instagram with our proven ad strategies for dealerships.

We'll help you define the kind of audience you'd like to reach, place ads in front of those potential customers and maximize your return on investment (ROI). Click here to learn more.

Attract More In-Market Car Shoppers Now

Tell shoppers why they should buy from you by running interactive ads in multiple formats.

Leverage the power of your DMS and have Social Traffic create a lookalike audience of your past buyers. This gets extremely granular, including things like: age, gender, language, interests, location and more.

Our Facebook experts at Social Traffic strategize by driving awareness and casting a wide net with a controlled frequency to help you sell more vehicles.

Promote Your On-Site Events With Facebook

Create Old School Tent Pole Buzz, With New School Strategies!

Our Marketing experts can help you build and create on-site events and promotions for your dealership. We'll boost the event to drive in-person traffic, by targeting a data-driven new audience, along with previous customers from your authenticated DMS data file.

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Want to learn more?

Want to learn more about our Facebook ad services? Our experienced Social Traffic staff are happy to share details—simply fill out the contact form or call us at 647-892-4184.

Why Facebook ads is the right choice for your dealership

Study shows that 78% of car buyers planning on purchasing a vehicle in the next three months still haven’t picked a car dealer. There are two primary tactics that marketers use on Facebook: to get more likes or to get people ready to purchase the company’s product.

Facebook's "Why Buy Here" strategy can help you reach new customers, differentiate your business, and plant early seeds. Deliver engaging messages that trigger these consumers to contact you for more information about your car dealership before picking a car.

Facebook's ready-to-buy strategy will help car dealers create more leads and allocate the budget to suitable placements. In addition, dealers can use user data to develop geo targeting-based audiences based on when customers are actively looking to buy.

It helps dealers go beyond the car search term, triggering ads at critical points during their buyer journey with relevant product information.

Whether they're in the early stages of car shopping, ready to buy or need an oil change, Facebook helps you get in touch with new customers and build customer loyalty.

Contact us to set up a free consultation with an experienced strategist from our Facebook advertising team. Let's talk about how we can start driving sales from Facebook ads.

What Facebook advertising includes

Full-Funnel Ads

Develop Facebook advertising campaigns that reach the right audience.

Geo targeting

Target specific users based on their interests and geographic location.

VIN Specific Leads

Reach in-market buyers searching the Internet for specific vehicle information.

Account setup

Set up and optimize your Facebook business page and your Facebook Ad accounts.

Pixel installation

Tracking pixels allow us to record user activity and analyze your online marketing campaign.

Marketing CRM

World-class CRM, support, and resources to help your business succeed.

Top three benefits

Advertising on Facebook can be a powerful way for businesses like yours to reach customers. Here are three advantages of Facebook advertising.

1. Increases brand awareness

Facebook users spend more than 50 minutes on the site each day. Increased exposure to this audience can help you build awareness and trust for your brand, even if your followers do not click on your ads.

Facebook will determine that your ads are relevant to this audience and deliver them to more people. If your ads are compelling enough to be noticed, they can create a beneficial form of social proof, increasing your brand recognition and giving you additional exposure.

Word-of-mouth marketing is extremely valuable, and if you can promote engaging social media ads, you can increase the reach of your business.

2. Reach qualified leads

Facebook offers you the ability to display your ads to very specific users. This can be done by showing your ads to people based on geographic and demographic factors, age ranges, interests, and more.

Additionally, you can show your ads only to people who have already been connected to any Facebook pages, apps, or events you’re running. You can also create what are called “lookalike audiences” in order to reach people who are similar to your existing customers.

3. Reveals information about your audience

Facebook ads are an essential part of your marketing strategy. They can help you gain valuable information about your audience through analytics.

For example, you can easily see conversion rates and social metrics, and you can review comments to uncover sentiments about your products, services, business, and even your industry.

This allows you to adjust your ad campaigns to reach your target audience and get the most out of your Facebook ad spend.

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  • How we track & measure KPI's when running facebook ads

    Social Traffic uses multiple measures to evaluate Facebook advertising results, including Facebook Ads Manager and Google Analytics.

    Network performance is a Facebook marketing term that refers to ad results on the Facebook platform. Key performance indicators include impressions, reach, engagements, cost per click, click-through rate, and clicks.

    Site performance is a Facebook marketing term that refers to the data from your Facebook ads in terms of traffic on your website. Key performance indicators include sessions, bounce rate, average time on page, page views, goal completions, and purchases.

    Facebook Ads Manager

    Facebook Ads Manager offers a Facebook Pixel that allows for clarification of marketing results by tracking site visitors and their behaviour. The pixel is a small piece of code added to the header of each page on your website.

    The code tracks all website visitors—not just visitors from Facebook, the pages they view, and their actions. The pixel enables advertisers to remarket to website visitors, track and measure leads and purchases, and optimize campaigns for these valuable actions.

    Google Analytics

    When a Facebook advertising strategy involves driving traffic to your website, Google Analytics can help measure performance.

    One important question is, how long are visitors staying on the site? Another question is what pages are they viewing, and how many? Are these new visitors or old ones that are revisiting the site? A third question is what percentage of traffic bounces when visiting the site?

    Social Traffic Facebook advertising team analyzes information from Google Analytics combined with on-network performance to optimize Facebook advertising campaigns.

    Select the right Facebook Advertising plan for your dealership

    We have customized services for all business sizes. So whether you're a big dealer or small, we'll make sure your business gets qualified leads.

    Features
    Bronze
    Silver
    Gold

    Account Set Up

    Pixel setup

    Daily Active Management

    Daily & Monthly Reporting

    Facebook Marketplace

    Messenger Bot

    Website Chat Widget

    DealerTraffic Software

    Ad Campaigns

    3

    6

    Unlimited

    Custom Landing Pages

    1

    3

    Unlimited

    Retargeting Campaigns

    1

    3

    Unlimited

    As Canada’s leading social media company Social Traffic is uniquely positioned to help you create, build, and refine your presence on social media. Our team can guide you by creating and managing custom pages and accounts on Facebook, Instagram, Google, etc.

    Contact us now and receive an all-inclusive, performance-based offer for a limited time!
    Pay only when we deliver!

    Our experienced team will be glad to answer any questions you might have.