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What is Social Traffic?

Social traffic is defined as traffic that arrives at a website from social media platforms such as Facebook, Twitter, and LinkedIn. Traffic from these platforms can be either direct or referral traffic.

Direct traffic occurs when a user clicks on a link from a social media platform to your website. Referral traffic occurs when a user clicks on a link from a social media platform to another website, which then directs them to your website.

The quest for traffic is becoming  more and more challenging for website owners and online businesses. As the Internet becomes more crowded, it’s getting harder to stand out from the crowd and get the attention of your target audience.

Its undeniable that traffic is the lifeblood of any online business, and that’s why social media has become such an important tool for driving traffic to websites.

So 

  • What does social traffic mean?
  • How to increase it?
  • How to track this traffic with Google Analytics?

Follow to the end to get all the answers to these questions.

Chapter 1: What do we mean by social traffic?

In the most basic terms, social traffic refers to the visitors that come to your website from social media platforms. This can include any platform where people share content, such as Facebook, Twitter, LinkedIn, Pinterest, YouTube, and so on.

Uses of Social Traffic 

Social Traffic is considered to be a valuable metric for gauging the success of your social media marketing efforts. This is because it provides a direct way to measure how well your social media campaigns drive traffic to your website or blog. In addition, social traffic can also give you insights into the level of engagement your social media content is receiving and the overall reach of your social media campaigns.

Social Traffic Inc.

Social Traffic Inc. is a Toronto-based social media marketing agency. The agency helps dealerships grow their sales by providing expert advice and innovative solutions. The company’s social media marketing specialists team has a wealth of experience in the automotive industry and understands the unique challenges that dealerships face. 

Social Traffic services are designed to drive traffic to dealership websites and social media pages and ultimately increase sales. In addition, the company offers various services, including social media management, content creation, and paid advertising. Social TRaffic Inc.’s holistic approach to social media marketing ensures that dealerships can reach their target audiences and achieve their sales goals.

Check out their services.


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It’s a process, not an event. It takes more than two days to get your social media marketing where you want it – so let’s schedule some time to do that.

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