For home improvement companies buying inbound leads
Your new leads should not wait for someone to leave the jobsite.
Every new lead gets an immediate approved response across your connected channels. AI qualifies and follows up. Your team gets the full conversation when it is time to step in.
Free fit check. No passwords or customer records.
- 1New lead arrives
Website, chat, call, email, text, or ad
- 2AI responds now
Answers, qualifies, and follows up
- 3Your team takes over
Full conversation, owner, and next action
The response gap
The lead is waiting while your team is working.
Another inbox will not solve that timing problem. The first conversation needs to begin while your staff are driving, measuring, installing, or helping another customer.
Source: Jobber 2026 Home Service Trends Report, survey of 1,050 US business ownersReported expectation and response figures from the same 2026 survey.
What gets installed
Every new lead gets a response. Your team gets the conversation.
Connect the channels included in your installation. Social Traffic responds, follows up, and hands over the full context when a person should step in.
AI replies, qualifies,and keeps following up
Using your approved answers, timing, and stop rules.
Sam needs eight windows replaced
- Contact
- Homeowner
- Area
- In service area
- Timing
- Before winter
One contact recordSource and conversation stay together.
Your company’s brandAcross every customer-facing response.
A clear human handoffWith the reason and next action included.
Where automation stops
Automation handles the wait. Your team handles judgment.
Fast replies and repeatable questions stay automated. Supported chat channels can use AI. Pricing, unusual requests, and ready-to-buy leads reach a person with the full context attached.
- Project
- 8 to 10 windows
- Why now
- Before winter
- Needs help with
- Financing options
- Next action
- Estimator replies today
One-time installation
Your complete follow-up system, installed for one upfront payment.
We brand and connect five campaigns inside your Social Traffic account, test each one, and monitor the launch for 30 days.

Best fit for a home improvement company receiving at least 20 inbound leads a month.
Included in the installation
- Convert new leadsImmediate email and SMS, AI qualification, appointment reminders, quote follow-up, and staff handoff.
- Reactivate past opportunitiesOne campaign for eligible past leads or customers, plus post-job review and referral requests.
- Run it from your branded account14 coded emails, matching SMS, connected workflows, pipelines, calendars, alerts, reporting, staff guide, recorded tests, and 30 days of monitoring.
The first 30 days are included. After that, keep the system active for US $197 or CAD $265 monthly. Communication and AI usage are separate.
Every agreed campaign must pass its live test with the correct sender, stop rules, and staff handoff. If something fails, we fix it before sign-off.
Lead quality, appointments, sales, and revenue are not guaranteed.
Not included: advertising management, cold outreach, voice answering, estimating, price negotiation, or sales closing.
Google reviews
What clients say about working with Social Traffic.
★★★★★“The system is easy to use, and the results speak for themselves.”
★★★★★“Their software not only attracts potential customers but also helps us engage with them more effectively.”
★★★★★“I really have a peace of mind knowing that my marketing is in good hands with people I can trust and rely on.”
These are verified company reviews. Instant Lead Response is new, so they are not presented as results from this installation.
Before we connect anything
Straight answers.
Which lead sources can you connect?
We can connect approved website forms, chat widgets, calls, SMS, email, WhatsApp, Google, and Meta sources. Your installation includes the channels confirmed in scope after we verify the connection, sender, consent requirements, and field mapping.
Does this replace our current software?
No. Your estimating, accounting, scheduling, and field-service tools can stay. We connect the lead source, the response path, and the staff handoff needed for this job.
What happens when a lead stops replying?
The approved follow-up continues on the connected channel. It stops on a reply, booking, opt-out, disqualification, staff takeover, or the end of the configured sequence.
Can the AI make up prices or pretend to be an employee?
No. It uses an approved business identity and written rules. It cannot invent prices, negotiate, hide a request for a person, or continue after a stop condition.
Is text messaging required?
No. Every source can receive an immediate approved response through an available connected channel. AI can continue two-way conversations on supported chat channels such as text, Facebook, Instagram, WhatsApp, or web chat. Email uses an approved workflow and routes replies to staff. Text is activated only after consent, sender registration, a connected number, and usage funding are ready.
Do you guarantee appointments or sales?
No. We guarantee that every approved source passes the agreed response and handoff tests. Lead quality, pricing, staff follow-through, and closing remain outside our control.
What do you need from our team?
One owner for the project, access to each approved lead source, the answers and qualification rules the AI may use, the staff member who receives handoffs, and a live test submission from every source. We do not need customer records for the first fit check.
When is payment due?
The one-time installation fee is due after we approve the source map and scope together. Platform access after the first 30 days is billed separately only if you keep it.
Free lead-response plan
See how every new lead can reach the right person.
Tell us where your leads arrive and how many you receive. We will confirm what connects and send the recommended response, follow-up, and staff handoff for your business within one business day.
- Compatible lead sources
- Recommended response path
- Clear staff handoff